Today marks 40 years since the Los Angeles Times shared a kid’s dream of saving our city and our forests. “Andy vs. the Bureaucratic Deadwood,” by Michael Seiler, touched many thousands of people–especially other kids and grandparents–and moved them to send in their pennies to nurture that dream.  Following the publication of  the article, the kid’s dream grew into a movement that over the years has engaged, educated, and supported millions of Angelinos in taking action to green and repair their neighborhoods, schools, and the forest watershed surrounding the city.… Read more >>

From our beginnings, TreePeople has been about a different paradigm. Instead of bemoaning the state of the environment, we inspire, engage, and support people to take personal responsibility to heal the ecosystem. So it’s encouraging  to see that 267 projects have come forward with ideas to fix LA in response to what is perhaps the city’s largest crowd-sourced philanthropic endeavor ever:  the Goldhirsh Foundation’s My LA2050 Challenge

Recognizing that LA has real challenges, and real potential to meet these, My LA2050 will award ten winning projects with $100,000 each.… Read more >>

On January 15, 1990, three thousand people came out to honor Dr. Martin Luther King, Jr. by planting 400 trees along the entire length of MLK Boulevard in South Los Angeles–seven miles in a single day. At this event, organized by TreePeople, each tree was named in memory of someone, and then adopted by a neighboring resident committed to its ongoing care. The result is the largest living monument to Dr. King in existence.

The idea for this monument came from a TreePeople Citizen Forester named Eudora Russell, who for years had dreamed of turning the barren stretch of King Boulevard into a fitting memorial to its namesake.… Read more >>